Leading national association of public and...
Growth & Business Model Innovation Our client is the leading national association of public and private hospitals, clinics...
Release the power of Digital Disruption
What is Digital Transformation?
Digital transformation is the integration of digital technology across all functions of an organization, radically altering how you run your business and provide value to your clients. It's also a cultural shift that calls for businesses to continuously question the status quo, try new things, and learn to embrace failure.
The transformation and exploitation of new business strategy prospects depend heavily on digital talent and competencies. Because of the worldwide nature of this transition, digital technology must be adopted for both internal and external processes.
And why is it important?
Businesses that use the strength of significant new technology to provide an entirely new level of innovative service or brand-new products are known as digital disruptors. They offer a whole new level of ground-breaking service or brand-new products, harnessing the power of important new technologies. These are the emerging businesses that have received a lot of money and may potentially be on the verge of becoming the next unicorn.
So, how do we define DIGITAL BUSINESS MODEL INNOVATION?
A digital transformation strategy is the method for reorganizing the business to integrate digital technology across relevant facets in order to achieve a variety of goals, including increased efficiencies and collaboration as well as faster delivery and higher customer satisfaction.
Digital business model innovation refers to the process of developing new or improved business models that leverage digital technologies and capabilities. It involves creating new ways of creating and capturing value in the digital economy by rethinking the way products and services are delivered, distributed, priced, and consumed.
Digital business model innovation can involve a range of activities, such as leveraging big data and analytics to improve decision-making, creating new channels for customer engagement, developing new revenue streams through digital products and services, and leveraging platforms to connect with customers and partners.
Digital Transformation changes how companies create value
Digital transformation is about changing where value is created, and how your business model is structured. More and more, value creation comes from outside the firm not inside, and from external partners rather than internal employees.
Why is digital business model innovation important?
Overall, digital business model innovation is crucial for companies looking to succeed in today's digital economy, and those that fail to innovate risk falling behind their competitors and becoming irrelevant in the long term.
- Competitive advantage: By leveraging digital technologies and capabilities, companies can create new or improved products and services, streamline processes, and develop new revenue streams, which can give them a competitive advantage over their rivals.
- Meeting changing customer demands: As consumer behavior shifts towards digital channels, businesses that can adapt and innovate their business models to meet these changing demands will be better positioned to succeed.
- Increased efficiency and cost savings: Digital business models can help companies streamline their operations, reduce costs, and increase efficiency, enabling them to provide better value to customers.
- Access to new markets: Digital business models can open up new markets and customer segments that were previously inaccessible, allowing companies to expand their reach and grow their business
- Future-proofing: In today's rapidly changing business environment, digital business model innovation is essential for companies to remain relevant and competitive in the long term. By continuously innovating and adapting to new technologies and customer demands, companies can future-proof their business and stay ahead of the curve.
What are the success factors in implementing a digital business model?
By considering these six success factors, companies can increase their chances of success in implementing a digital strategy and business model, and position themselves for long-term growth and success in the digital economy.
CLEAR OBJECTIVES
Having clear and measurable objectives that align with the company's overall business goals is essential for success. This helps to ensure that the digital strategy is focused on achieving specific outcomes and is aligned with the company's broader goals.
CUSTOMER-CENTRIC APPROACH
A customer-centric approach is critical for success in the digital space. This involves understanding customer needs, preferences, and behaviors, and using this knowledge to create digital experiences that deliver value to customers and meet their needs.
AGILITY AND ADAPTABILITY
The digital landscape is constantly evolving, and companies need to be agile and adaptable in order to keep up with new technologies, changing customer preferences, and shifting market conditions. This requires a willingness to experiment, learn, and iterate as part of the digital strategy implementation process.
DATA-DRIVEN DECISION-MAKING
A Data is a key success factor in the digital space, and companies need to be able to collect, analyze, and leverage data to inform decision-making and optimize performance. This includes setting up systems for data collection and analysis, and using data to continuously improve the digital strategy and business model.
COLABORATIVE CULTURE
A Successful implementation of a digital strategy and business model requires collaboration across different departments and functions within the organization. This involves breaking down silos and fostering a culture of collaboration and communication across the organization.
RESOURCE ALLOCATION
Adequate allocation of resources, including budget, personnel, and technology, is essential for the successful implementation of a digital strategy and business model. Companies need to ensure that they have the necessary resources in place to support the digital initiatives and tactics included in the strategy.
We are IPG -
The Business Transformers
IPG Digital accelerates transformation and establishes companies by bringing together the expertise needed to support organizations in growing and thriving in the digital era.
We combine the development of distinctive strategies and business models with cutting-edge techniques for focused performance enhancement.
We assist our clients in utilizing the power of data and artificial intelligence, streamlining and automating business processes, fostering digital growth, producing breathtaking digital experiences, and cultivating a digital talent and culture.
Innovate - We encourage organizations to comprehend market dynamics and anticipate future scenarios in order to enable a strategy reorientation toward creative growth solutions.
Perform - We encourage businesses to realign current internal competences and establish new dynamic skills, structures, and procedures in order to thrive in dynamic situations.
Grow - We assist businesses expand and introduce and adopt cutting-edge technologies and fresh, creative solutions that stimulate scale-up and productivity improvements.
We guide companies to transform their business:
Innovate - Perform - Grow
Creating Exceptional Value Out of Open Innovation
LATEST TOP INSIGHTS
Digital Strategy & Business Model Transformation
CLIENT QUOTES ABOUT IPG on
“Digital Strategy & Business Model Transformation”
We appreciate IPG's guidance in the transformation towards DIGITAL FITNESS. In a broad-based initiative, we were able to uncover significant efficiency reserves in our organization and define future solutions for company-wide JOST process management.
In addition to intensive analyses on the market and customer side with IPG, the impulses from many external experts and potential development partners that IPG involved in our innovation work were trend-setting on our way from a classical machine manufacturer to a solution provider and strategic business partner for our customers.
When it comes to topics related to innovation and digitalization (AI, IoT, automation, etc), Carsten Vollrath and his team are a top address.
As recognized Thought Leader and Co-Creator for innovation with a long track record in the digital transformation of leading companies, IPG's expertise within the Swiss dialogue about digitalization and technology management (i.e. in the national INDUSTRIE 2025 initiative) especially with regards to the development of unique digital business models is highly appreciated!
IPG's deep experience in Global Footprint & Operating Model re-design was very valuable. Another key success factor was the close integration of concept development with our organization, coupled with a very pragmatic, results-oriented approach. Within a few months, a concise road map was formulated and full buy-in was secured by our management team.
On the way to our new strategy, we asked ourselves the following questions: What are the trends in our markets? How fast are these trends developing? With which market approach do we want to address which of these trends? Under which "guiding idea" do we want to position our new offering? Pragmatic, comprehensible answers emerged in an interplay between "thought ahead" and "developed in a circle of many. The IPG approach paired with very senior consultants has made a decisive contribution to our development.
IPG's deep experience in Strategy & Business Model Innovation was very valuable. Another key success factor was the close integration of concept development with our organization, coupled with a very pragmatic, results-oriented approach. Within a few months, a concise road map was formulated and full buy-in was secured by our management team.
IPG is a reliable partner in strategy development and implementation. They take the time to involve all stakeholders in the process. Also they have excellent research capabilities that are highly flexible, allowing us to pursue an agile and fast strategy development process. Beyond formulating the strategy, IPG works with stakeholders across the organization to aid implementation, too.
In just a few weeks we identified the existing improvement potential with the help of the IPG benchmarking approach, derived a coherent road map and achieved full buy-in by our Global Supply Chain Management team. Particularly valuable was the trend analysis conducted by IPG, which drew our attention to some key trends and drivers that will change our supply chain in the medium term and which we were able to take into account appropriately in our strategy.
DIGITAL FITNESS along our entire JOST value creation process is a key success factor for us. Together with IPG, we were able to uncover important efficiency potential in purchasing, supply chain and production and define valuable focal points for future digital solutions in company-wide JOST process management
We are driving forward the strategic expansion of our purchasing and supply chain function with high priority. With IPG’s guidance, we have been able to create important prerequisites for further increasing our unit's value contribution to the company's success in the future and initiating the transformation toward digitalization and sustainability.
As recognized Thought Leader and Co-Creator for innovation with an impressive track record in the digital transformation of leading companies, IPG's expertise within the Swiss national INDUSTRIE 2025 initiative, especially with regards to the development of unique digital business models, is highly appreciated!
IPG has helped a lot to focus on creating something really new instead of letting the same thing become more intense. Together with IPG, we have managed to design a fully connected & harmonized operating model and cross-regional shared functions to leverage both our size as well as our expertise. As key result we thereby substantially increased our sales efficiency and productivity.
Thanks to IPG's open innovation approach, we have received interesting solution ideas for our open questions. This gave us fresh ideas and interesting actual opportunities for the future.
As an internationally recognized think tank and consultancy for technology and innovation management, we see IPG as a valuable strategic partner for the expansion of our Science-technology Park. In addition, we benefit from IPG's relevant supply chain expertise in developing and locating highly qualified suppliers for our customers.
The strategic expansion of our commodity group management is a top priority for SBB. With the support of Carsten Vollrath and his team, we were able to realize important steps in expanding our methodological expertise and in deriving commodity group-specific optimization levers and sustainable procurement strategies.
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Digital procurement is a central field of training for us, in which the BME already plays a leading role. We are proud to have won IPG as a strategic partner for the further expansion of our training program. With IPG's relevant innovation and digitization competence, we offer German procurement organizations a first-class range of services to systematically develop and expand their digital competencies.
IPG is one of the leading think tanks and management consultancies for the holistic transformation of purchasing. Above all, with its relevant innovation competence, IPG is a strategic training partner for us for the systematic development of purchasing 4.0 competencies and the initiation of purchasing 4.0 pilot projects in Swiss companies. logo-procure Andreas Kyburz For over 55 years, the Trade Association for Purchasing and Supply Management “procure.ch” has been accompanying procurement employees at industrial, trading and service companies throughout their professional careers. The association links around 1,000 companies from different sectors and of different sizes, along with 500 private individuals.
IPG’s deep experience motivated us to investigate our current business model. Carsten Vollrath’s and his team members full commitment moved us further in building new complement digital business model. Our company's holistic vision has changed, first milestone of the project is done. IPG moved us in the process of digital brewing of our new business model, like the process of making the beer. Thanks to IPG we did START. Now we follow-UP.
The IPG Open Innovation approach has brought us new ideas and concrete solutions much faster, significantly increased our development productivity and integrated potential development suppliers into the process early on. The expectations we had placed in the project were exceeded.
We like to work with IPG because they not only have the skills of strategy consulting and facilitation, but also understand our medical and technical challenges due to their in-depth experience in healthcare.
IPG's deep experience in business model development and especially with regard to open innovation was very valuable. Through networked thinking, we were encouraged to embark on something truly new and to open up widely to explore concrete new offerings, business models and set cornerstones to our organization for a new growth area.
With his relevant experience in various industries, Carsten Vollrath and IPG are an important source of inspiration and sparring partner for us on the topic of "Transformation of the SBB Supply Chain in the Direction of Digitalization and Sustainability”.
I greatly appreciate IPG’s guidance on the MNRS strategizing process in exploring a reimagination of our brand and our charity's business model. In this regards, IPG has given us such a powerful approach to scale and innovate how we deliver services to families in need.
IPG has helped us a lot in sharpening a common understanding of the topic of strategic procurement management across all purchasing units and raising the entire purchasing department to a new level of professionalism. The structural & cultural challenges in the organization associated with the necessary transformation were recognized early on and actively addressed.
IPG is one of the first addresses for supply chain transformation. For us, IPG is an ideal strategic partner not only as an initiator and pioneer, but also as a strategic implementation partner for innovative supply chain solutions and associated digital business models.
On the way to our new order fulfillment organization, we harmonized the roles, tasks and competencies between the functions involved and established a common end-2-end process understanding. In the interplay between "thought ahead" and "agreed within the circle of stakeholders", the IPG approach has contributed decisively to our new setup and our collaborative approach.
IPG has made a strong contribution to our brand relaunch. Thanks to the collection and evaluation of hand-picked customer voices (voice of the customer), we were able to sharpen our positioning and strengthen our brand.
The acknowledged expertise of IPG has helped us a lot in setting up an integrated global Supply Chain & Procurement function which fully supports the new Getinge Operating Model in the best possible way. This included a new organizational setup and corresponding roles and responsibilities as well as a new governance structures for coordination between all SC functions in the group. As one key success factor IPG managed to integrate all relevant functional areas systematically into the redesign process from the very beginning, thereby achieving a high buy-in.
We have had very good experiences with IPG and their Open Innovation approach. In a remarkably short time they have found and mobilized the right external experts. The results of the Open Innovation Workshops opened up new perspectives for us in the development of innovations and were therefore very valuable to us.
On behalf of the Chamber of Commerce, I`m using the opportunity to express satisfaction for the joint fruitful collaboration in the matter of industrialization and digitalization of Serbian economy. As an international think tank and top management consultancy with an impressive track record in the digital transformation of leading companies, IPG's expertise is highly appreciated within the public-private dialogue within the framework of the elaboration of the new industrial policy strategy, as well as the initiative of digital transformation in industry the Republic of Serbia! chamber-of-commerce-serbia Vidosava Dzagić The Chamber of Commerce and Industry of Serbia is an independent, modern and responsible non-budget institution, a national association of all Serbian businessmen who puts their traditions, experience, knowledge and expertise to the best interests of their members and the Serbian economy.
